This is a mycelial network I shot under a microscope. You can’t do this with AI!

Why AI Doesn’t Make Art and Prompting Doesn’t Make You An Artist.

I’m flicking through the Midjourney. It feels like a glorified Instagram or TikTok. Only instead of people creating this, it’s machines making automated joy.

The siren call of endless scrolling calls. Who knows what wonders I’ll reveal, with just another click.

I feel like I’m lost in a labyrinth, or eating at an endless buffet where every dish looks amazing, but I never feel full.

It’s a bizarre “Wonderland” where everything is fascinating, but nothing quite hits the spot.

So I hit the “next” cursor arrow and keep scrolling through magnificent halls filled with digital wonders.

Each phantasm shouts, “Hey, look at me!” but they lack a quintessence I can’t put my finger on. Maybe it’s because I know it's all just a mirage.

It’s like I’m eating a bag of Doritos.

The first one is great. So are the next ten.

Then I’m just eating and eating and then they are gone and I want more.

Good. Click. Boring. Click. Blah. Click. Amazing!

And so I keep clicking like a good technozombie.

I’m a rat in a cage or I’m smoking crack. I just need another dopamine hit, cause that’s what addicts do.

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Donovan Rittenbach - Copywriter, AI Jockey

Donovan is a Master of Multimedia, technomage, and copywriter. He's an expert trainer teaching business people to use generative AI.